Exploring the Power of AI + Marketing: From DeepSeek to LinkedIn, Building Personalized Marketing Strategies

27 April 2025

In this era of accelerated digital transformation, AI technology is rapidly reshaping marketing strategies. As highlighted by Li Yanhong at the recent Create2025 AI Developers Conference, AI technologies like DeepSeek hold significant potential and challenges in business marketing. This article delves into the applications of AI + marketing, particularly leveraging LinkedIn's client resources to craft more personalized marketing strategies.

Li Yanhong discussing DeepSeek technology and its application in LinkedIn customer marketing in a modern meeting room

Reflecting on DeepSeek's Technical Bottlenecks and Future Pathways

The development of AI + marketing relies heavily on technologies like DeepSeek. However, as Li Yanhong noted, despite impressive performance in various scenarios, DeepSeek faces issues with cost and efficiency—such as slow model training and high calling costs, especially for multi-modal tasks. These bottlenecks restrict widespread AI application in marketing and encourage rethinking the choice and combination of technologies. Future marketing tools must prioritize cost-effectiveness and flexibility.

Precision Mining and Interaction with LinkedIn Clients

Acquiring and maintaining customer resources are crucial in implementing AI + marketing. Platforms like LinkedIn allow businesses to access precise potential client information and engage in deep, one-on-one communication. LinkedIn, the preferred social platform for professionals, is essential for market trend insights and target audience identification. Through automation tools, businesses can efficiently collect and analyze user data to create personalized marketing plans, significantly boosting conversion rates.

The Path to Personalized Marketing

AI + marketing aims to deliver personalized customer experiences through precise data analysis. By using tools like DeepSeek, businesses can filter out valuable information from vast datasets, deeply understanding customer needs and preferences. Analyzing behaviors on LinkedIn can inform the creation of industry-specific ads or strategic product recommendations. Such personalized interactions enhance brand connections and effectively promote sales growth.

Balancing Technology and Privacy

As AI technology matures, ensuring privacy while utilizing big data becomes imperative. Businesses must comply with regulations and establish internal management and review mechanisms for secure data use. Techniques like de-identification reduce sensitive information leakage risks. Transparent communication can build customer trust and support sustainability in marketing activities.

Strategic Thinking for Future Marketing

Advances in AI bring boundless possibilities and unprecedented challenges to marketing. Amid rapidly changing markets and tech trends, businesses must continuously refine strategies. Beyond adopting new technologies, building flexible and efficient organizational systems encourages innovation. For instance, regular training enhances employee AI proficiency; solid incentives attract top-tier talent. Only through constant innovation can businesses seize every opportunity and lead the industry forward.

Besides leveraging AI technology and social media platforms for precise marketing, there are more tools that can help businesses stand out in the competitive market environment. One such tool is Bay Marketing, which focuses on helping enterprises improve conversion rates through efficient email marketing strategies. Bay Marketing caters to various industries including e-commerce, cross-border e-commerce, internet finance, and more, providing tailor-made solutions to meet diverse customer needs. Its core competencies lie in data collection and analysis supported by AI technology, flexible billing models, and exceptional customer service.