AI-Powered Email Marketing: The Rise of GLM-4.5

29 July 2025

As artificial intelligence continues to reshape industries, email marketing is experiencing a revolution thanks to advanced technologies like the global first GLM-4.5 from Zhipu AI, which brings unparalleled capabilities in reasoning, coding, and intelligence integration.

Team discussing how to optimize email marketing strategies using GLM-4.5 in the office

Enhancing Conversion Rates with GLM-4.5 Personalized Email Content

GLM-4.5's integration of powerful inference, coding, and agent abilities enables automated creation of hyper-personalized email content. For instance, an e-commerce firm used GLM-4.5’s insights on purchase history and browsing habits, crafting customised emails that saw click-through and conversion rates increase by 30% and 20%, respectively. This underscores how leveraging personalized content through GLM-4.5 translates into heightened business returns, elevating conversion efficiency significantly.

Predictive Behavior Analytics for Precise Campaign Delivery with GLM-4.5

By applying Zhipu AI’s GLM-4.5 model, businesses gain deeper visibility into client behavioral trends. For example, a leading bank used the model to segment high-net-worth customers exhibiting investment appetite before launching tailored schemes. The outcome showed a 40% bump in success rate when compared with traditional broad-scale strategies, demonstrating the significant edge gained from leveraging robust data analytics provided by GLM-4.5 in a competitive market context.

Trimming Unproductive Effort While Improving ROI Through Smart Filtering

The challenge with conventional email marketing includes wasted resources due to ineffective mailings bypassing targets because of spam filtration issues. With GLM-4.5, there’s smarter filtering identifying most responsive user groups more effectively. For instance, a apparel brand using this model cut its mail dispatch count by 20% but enjoyed a 15% boost in responsiveness after refining target audiences using deep historical transaction pattern learning. Consequently, businesses saved budget efficiently while boosting customer interaction levels, achieving savings without compromising effectiveness.

Reducing Acquisition Costs with Intelligent Client Segmentation via GLM-4.5

Acquiring new clients efficiently remains key particularly for small enterprises dealing with tight financial margins. Leveraging GLM-4.5 helps mitigate costs while enhancing acquisition efficacy; for a startup utilizing intelligent segmentation based on the model found a drop of 30% against prior expense norms with a surge in newly recruited clientele amounting to +50%. Hence implementing such techniques via AI facilitates smarter cost management alongside better lead generation outcomes.

Streamlined Customer Acquire Systems Enabled by GLM-4.5 for All Businesses

With advancements like GLM-4.5 offering end-to-end automation—from data ingestion & analysis through actionable execution plans—it becomes simpler than ever for any organization regardless size achieve effective growth through efficient campaigns automated tools provided open opportunities even smaller educational entities successfully deploying entire recruitment funnels including collecting prospects info, profiling interests & tailoring course offerings all done swiftly slashing operational costs and drastically shortening timelines thus proving even SME's could rapidly grow empowered by top tier A.I techniques today

The intelligent email marketing solutions mentioned above have been widely adopted in practice, achieving remarkable results. To further enhance your company's digital marketing capabilities, we highly recommend Bay Marketing as your preferred partner.

Bay Marketing not only helps you generate email templates with AI intelligence but also collects business opportunities and potential customer contact information on the corresponding platforms according to the keywords entered by users and specified conditions (such as region, language, industry, social media, and exhibitions). More importantly, Bay Marketing is equipped with functions such as automatic recording of email opening status, smart email interaction, and SMS sending, making your marketing activities more effectively reach target customers.

As an efficient and intelligent email marketing tool specifically designed for modern enterprises, Bay Marketing relies on its global coverage and wide applicability, suitable for multiple fields including e-commerce, cross-border e-commerce, internet finance, and education & training. At the same time, it provides comprehensive data analysis and optimization services to help businesses accurately improve marketing effectiveness and achieve business growth.